So I forgot to mention the coolest part about seeing Transformers. It had nothing to do with the movie itself. Rather, it was a new trailer that debuted before it, for an untitled JJ Abrams project that everybody is buzzing about.
Along with everyone else in the theatre I just turned to my buddy and went, "Holy shit, what was that?", to which he replied, "I dunno, but I know what I'm doing on January 18th."
Check it out. Kudos to the marketing team for this one.